Privacy Policy

Data controller — Eyewear Ltd (registered in England and Wales, company number 14918400), 455 Wick Lane, One Dye House, Unit 3b, London, E3 2TB, is the data controller for personal information collected through this website. Contact: start@itseyewear.com. ICO registration: ZB712836.

1. Information we collect — Names, email addresses, phone numbers, business details, maker applications and uploaded images, product information, order, course, lens and consultation enquiries, account login details, and website usage information such as cookies and IP address.

2. How we use it, and our lawful basis — To process orders and provide the services you ask for (lawful basis: performance of a contract). To review maker applications and operate the marketplace (contract and our legitimate interest in running a curated platform). To respond to enquiries and manage bookings (steps before a contract, and legitimate interests). To send marketing only where you have asked for it (consent, which you can withdraw at any time). To meet our legal, tax and accounting duties (legal obligation).

3. Who we share it with — We share personal data only as needed with providers who help us run the website and business: our hosting and database provider, our e-commerce and payment providers (such as Shopify, and Stripe in future), and our email and communication providers. Some providers may process data outside the UK; where they do, we rely on appropriate safeguards. We do not sell your personal information.

4. How long we keep it — We keep personal data only as long as needed for the purpose it was collected for and to meet legal duties — for example, order and tax records are kept for the period required by law — after which we delete or anonymise it.

5. Your rights — You can ask to access, correct, delete, restrict or transfer your data, or object to certain uses. Contact us at start@itseyewear.com to do so. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.

6. Cookies — Please see our Cookie Policy.

7. Security — We use technical and organisational measures to protect your data, including access controls and encryption in transit.

8. Changes — We will review and expand this policy as the website grows and before full public launch.