Racks of finished acetate frames ready for private label labelling and packing

For brands and opticians

Services · Private label

Private label eyewear manufacturing, made under your name.

You bring the brand. We make the frames — end-to-end, in one East London workshop, under your name.

End-to-end frames, delivered as yours

Private label covers everything from design support and material selection to production, glazing and packing. Frames leave the workshop already labelled and boxed to your specification, ready to sell in practice or online.

Who it suits

  • Optical practices launching a house frame line
  • Brands who want their range made in the UK
  • Retailers building an exclusive-to-them collection
  • Concept stores adding a signature eyewear line

How the process runs

  1. Step 01

    Brand and range brief

    We agree the number of models, the audience and the tone the range needs to hit.

  2. Step 02

    Design and drawings

    We work up production drawings from your references, existing shapes or our shape library — whichever route suits you.

  3. Step 03

    Samples

    Each model is sampled in production acetate so the colour, fit and finish are approved before scale.

  4. Step 04

    Production and finishing

    Frames are CNC cut, heat formed, cored, riveted, tumbled and hand polished. Your temple engraving, stamping and any interior branding is applied at this stage.

  5. Step 05

    Glazing and packing

    Optional prescription glazing happens in the same building. Frames are labelled and packed to your specification for delivery.

Order quantities and timelines are agreed per project, once the brief is confirmed.

Materials and workshop capabilities

  • Temple engraving and interior branding
  • Custom acetate colours and laminates
  • Choice of hinge, core and rivet style
  • Optional in-house prescription glazing
  • Boxing, tags and packaging to your spec
  • Serial numbering for limited runs

What to include in your enquiry

  • The audience and positioning of the brand
  • Range size, target price point and where it will sell
  • Existing designs, mood board or reference frames
  • Branding on temples, interior and packaging
  • The window you need the first drop ready in

Frequently asked

Questions we hear about private label eyewear manufacturing.

Do you help with the design side?
Yes. We can design the range with you from scratch, work from your references, or take finished drawings straight into production.
Can the frames be glazed before dispatch?
Yes. Our glazing lab is in the same building, so private label frames can leave already glazed with prescription or plano lenses.
Whose name appears on the frame?
Yours. Private label frames carry your engraving, stamping, interior branding and packaging — Eyewear Ltd does not appear on the product.

Send an enquiry

Tell us about your project.

We'll come back to you with next steps and any questions we need answered before we quote.